As Halloween looms, our experts have been up since the witching hour digging through the RAJAR results for Q3 2017 to conjure up a scarily good analysis. Read on, if you dare, to make sure you don’t get a fright when planning your next campaign. Radio currently casts it’s spell over 90.1% of the population,… Read More


Who’s listening to what station?… how are they listening?… and what does it all mean? The RAJAR results for Q2 2017 are in and this is our expert summary. If radio was a sport – commercial radio would be winning all the silverware. In Quarter 2 it achieved its highest ever total audience –  at… Read More


The RAJAR results for Q1 2017 are in and it’s a happy new year for Commercial Radio. Now commanding 34.5 million listeners, the commercial sector has seen a year on year rise that means it’s once again overtaken the BBC in reach.  National commercial share continues to grow too, while holding steady locally against a… Read More


Podcasting has been around since 2004. It’s not exactly new, but the recent success of some podcasts indicates it’s finding its feet as a medium in its own right. For instance S-Town, from the producers of the massively successful Serial, was downloaded 16 million times in its first week of release. Here in the UK,… Read More


Why is radio the channel of choice for small businesses? There are 2 reasons. Firstly, like many of the businesses themselves, radio is firmly rooted within a local area. Secondly, and most importantly, compared with many other mediums radio is an inexpensive way to deliver significant returns on investment. Radio is the “ROI multiplier”. Research… Read More


  In 2016, radio achieved its highest ever revenue – a record £654.8 million, according to Radiocentre – the industry body for commercial radio. The fourth quarter of 2016 was also a record with revenue of £181.1 million, a growth of 7.7% compared to the same quarter of the previous year. Radio’s annual growth now… Read More


From the Premiership title to the Presidential elections, 2016 was full of unexpected results. Has that continued with the Q4 2016 RAJAR listener survey? Our expert analysts have been poring over the figures to give you the lowdown on the very latest results. Overall, it’s great news, with more than 90% of the adult (15+)… Read More


The diaries have been filled in, the entries collated and the results compiled. We’ve been carefully analysing the Q3 2016 RAJAR report to bring you the highlights – keeping you up to date with the latest radio industry audience data. The good news is that the UK is still in love with radio. 48.2 million… Read More


Capital: It’s a good news story for Capital with the Capital Network seeing a rise in both weekly reach and total listening hours, which is up from Q1 2016. Capital London is up in total listening hours by 6% from 9,474,000 to 10,061,000 with only a marginal 1% decrease in reach. Capital East Midlands has… Read More


When looking at all radio results, it always makes for interesting reading when you break out the specific results for DAB Radio and listening via Digital platforms. Overall, Digital listening was up by 2.3 million listeners YoY. Here’s the how and why. The launch of new stations like the relaunched Virgin Radio added 409,000 listeners;… Read More